Lesson 1: Reels 101

In this lesson we will cover all the basics of why Reels exist, how they compare with TikTok, and how to use all the basic functions inside IG Reels.

Lesson 2: Reels Settings and Updates

Although we almost always recommend filming your content outside of the app, there are instances where you might want to use a function inside IG Reels. In this lesson, I walk you through all of the settings and tools related to creating and sharing Reels.

Lesson 3: Reels Cover Pages

With the recent evolvement of the explore page, choosing the best Reels cover page has become increasingly more important. In this lesson, I breakdown why they matter and how I make my own cover pages.

Lesson 4: How the Algorithm Works with Reels

In this lesson, I'll go over the basics of Reels and also how the Instagram algorithm works when it comes to Reels. One KEY takeaway is that it takes MOMENTUM to see an uptick in engagement and reach. Once you're able to create Reels that "stick" and continue that momentum, you'll see REAL growth!

Lesson 5: Types of Reels

Breaking down the various types of Reels formats and types so you can decide which ones are right for you. This will ultimately help you to attract a targeted and engaged audience.

Lesson 6: Coming up with Reel Ideas

Never run out of a Reels content idea again. In this lesson, I share how I personally gather inspiration and ideas so I always have something new and fresh to create.

Lesson 7: Identifying Trends & Hopping on Trends

In this lesson we discuss how to identify and locate trends so you can hop on these concepts at the optimal time!

Lesson 8: Viral Reel Formula

In this lesson I talk about the viral Reel formula and what really needs to go into a viral Reel. I also share real life examples so you can get a grasp on how to apply these concepts to your own content.

Lesson 9: How to Hook Your Viewers

In this lesson, we uncover what goes into a gook hook so you can apply these teachings to your own Reels. We also go over what NOT to do when creating a catchy hook.

Lesson 10: The Art of Storytelling

With the rise of short-form video, storytelling is a key skill that all creators need to understand and master. In this lesson, we will review what goes into a good story and what makes a story more interesting.

Lesson 1: Getting Comfortable on Camera

In this lesson, I share tips on how you can get more comfortable on camera so you can create even better talking videos.

Lesson 2: Gear for Recording Video

In this lesson I am covering all of the types of gear you can use to create your video content. Although not a requirement to go viral, these tools can help you to create better or more interesting visuals.

Lesson 3: The Secrets to Creating High Quality Videos

High quality video is key to a positive viewer experience. But that doesn't mean you need an expensive camera! Let's talk about how to create the highest quality videos!

Lesson 4: Camera Movements and Filming Techniques

Camera movements and transitions aren't ALWAYS necessary to create a good or even viral Reel, but oftentimes they can help enhance it and make it much more dynamic! Here are some most useful camera movements and transitions for your next Reel.

Lesson 5: Mastering Transitions

Transitions are a great way to make your Reels more attention-grabbing and engaging. There are creators whose entire focus / niche is creating awesome transitions! In this lesson we will cover the key elements of what makes a smooth transition, give multiple tutorials and talk about transitions that can be done in post-production.

Lesson 6: Magic of Good Music

In this lesson we'll talk all about the magic of GOOD music! Music can really help to bring that "umph" and "WOW" factor to your Reels. Here's what we'll cover:

Lesson 7: Tips for Creating Videos Solo

Not everyone has someone to assist them when filming their videos. If you want to learn how to film better content on your own, tune into this lesson to hear my best solo-filming tips.

Lesson 1: Understanding Reels Insights

Insights are key to understanding your performance and what you can do better with your Reels. It also is great tot help you determine what isn't working and what type of content you need to focus less on!

Lesson 2: How to Convert Eyeballs into Follows

What good is all that reach if you're not converting those eyeballs into follows? In this lesson I go over the KEY factors that will help improve your conversion rate and grow a sticky audience.

Lesson 3: So You Went Viral! Now What?

So one (or more!) of your Reels went viral.. CONGRATS!! That's huge! What now? How can you maximize the momentum you've just gained with your viral Reels and continue to push for more reach and exposure! In this lesson we talk about what to do after you went viral and how to foster a community with your newly gained followers.

Lesson 4: How to Batch Create Reels

A good creator creates, and a smart creator batch creates! Batch creating can literally cut your content creation time in half and help conserve your energy so you can spend more time on other aspects of your business!

Lesson 1: Reels for Business Owners

Many if not most of the concepts for Reels apply to small businesses the same way it applies to influencers / creators. But as a business owner or service provider, I know you're super busy running your businesses and want more ideas that will really help your business grow. In this lesson I go over 5 core concepts for small businesses when showing up on Instagram, and 16 Reels ideas specifically for small businesses and service providers.

Lesson 1: Debunking Reels Myths

We've all heard of these myths. Some of them may have some truth but many are just hearsay. Let's debunk these myths once and for all!

Lesson 2: Reels Troubleshooting: Why Reels Isn’t Working for You

So you posted a ton of Reels and you STILL haven't gone viral. Or, you're seeing worse engagement and you're not sure what you're doing wrong. When you first start posting Reels, you must have patience and consistency. It's rare that creators see overnight success, and it takes time to perfect the craft of creating short-form content. Here are some questions you can ask yourself to help self-audit your Reels and see what you can improve on:

Lesson 3: Breaking Down Successful Reels

Now that we've gone over all the CORE concepts, let's dive deep into several successful Reels to really break it down and talk about why it was successful.

Lesson 4: Breaking Down Successful Reels Part II

Since you all loved the last "Breaking down successful Reels" lesson and found it very helpful, we've made a second one! In this lesson we'll break down multiple different Reels across multiple niches to explain why it was successful.

Lesson 5: Breaking Down Successful Reels Part III

Bonus 1: 200+ Reels ideas for you

I know it's tough to have to spend so much time browsing IG and TikTok searching for video ideas everyday. This is why we've curated a folder of over 200 useful / fun Reels ideas. All concepts can be changed to fit your niche, and are categorized by folders.

Bonus 2: 30 Reels Challenge (A Special Report)

In this BONUS report we will share with you how we gained 12k followers in 30 days by attempting the 30 Reels Challenge.